The summer of 2011 saw a YouTube channel under the name PhillyEDC. The initial goal was to document the failures of the learning curve, as lessons to others who were discovering how to make their own holsters. Instead, the channel became the hub of the DIY and homebrewed holster movement. As the quality of work increased, so did the order volume.
The PHLster mission is to provide essential, reliable, considered, purpose-built solutions for concealed-carry which set the trend for minimalist design, maximum functionality, and attention to detail.